About Me – Academic

“Xiaoming” Kaixin Cheng is a PhD candidate at Erasmus University Rotterdam. Supervised by promotors prof. dr. Marc Verboord and prof. dr. Susanne Janssen, his research project concerns immersive journalism, news culture and innovation. Specifically, Cheng’s PhD studies the development and audience reception of 360-degree news video and VR news.

Cheng holds a BA in Russian Studies (Shanghai International Studies University, China) and a MA in Global Journalism (The University of Sheffield, UK). He studied at Moscow City Pedagogical University in Russia as an exchange undergraduate student in 2015-2016. Besides journalism audience and innovation, his research interest also includes media language and geopolitical journalism. To the advantage of his PhD project, Cheng has relevant work and apprentice experience in the news industry, including the BBC and China’s leading Xinhua News Agency.